Er bestaat een groot gat tussen fysieke demonstratie en conventionele presentatie methodes, zowel in kosten als in overtuigingskracht. Kunnen we dit gat niet dichten?
Ja, dit kan… Met onze Product Experience oplossing. Vrijwel tastbaar kan het product ervaren worden, ultiem demonstratief en overtuigend. Zie voor een voorbeeld: ImageReady PEX
- Vrijwel tastbare objectgestuurde interface
- Interactieve uitleg en persoonlijke exploratie
- Continue inhoudelijke aanpassingen mogelijk
- Geen fysiek product nodig voor 3D productie
- Interactieve product verkenning, op afstand
- Verbreed bereik marketing & sales
For patients it’s hard to imagine what they’re told during a common 10 minutes consult. We can’t stretch counseling time, but can we make it easier to understand?
Medify has developed a brand new concept for a higher standard in patient counseling. Our interactive, visualized solution generates insight at almost any level of patients… Preview: MEX
- Almost touchable object based interface
- Interactive explanation or exploration
- Object oriented information database
- Possibility to add or adjust any content
- Selectable, quality controlled information
- Clean but highly realistic
- Freedom in room design
- OR arrangement insight like never before
- Simple 2D and 3D arrangement
- Interactive explanation or exploration
- Real-time walkthrough
OR’s are as expensive as complex. Hospitals and clinics spend lots of money for it and aim to build perfect ones. Based on advice, thoughts and finally, floorplans… that are hard to read.
We’re developing an OR application in which one can build the room, design it, drag all the devices in place and walk through like it’s already there. Simple and helpful in real-time 3D.
Leukemia is a terrifying disease. Even more since patients often do not understand what is actually happening inside their bodies. Shouldn’t they be aware…?
In collaboration with Erasmus MC we developed an animation video about the development and treatment of Leukemia. The video helps patients to understand, sympathize and fight for cure.
- Visualize beyond camera possibilities
- Insight in processes (e.g. medicines, illness)
- Overcome barriers and reach various groups
- Clean visualizations (i.e. no bloody scenery)
- Ease patient’s anxiety for examination
Philips introduced a product update during its latest development stage. Only slight adjustments took place externally. However, a whole new prototype was needed…
We built a 3D model that no one could distinguish from a photograph. The digital asset we created brought a lot more than only cost reduction by skipping the prototype…
- No physical objects (i.e. prototype) needed
- Visualize beyond the photographic limits
- Cheaper than photography in many cases
- Realistic but clean (i.e. no bloody scenery)
- Digital assets; animation & interactivity ready
THE ABOVE PRESENTED CASE – 3D interactive patient counseling
Medify has developed a brand new concept to enhance communication standards in patient counseling. A 3D interactive platform, to support specialists on their job and give insight to patients like never before.
Sounds a bit futuristic? It is not. The first application preview is already available (click the pictures or the link at the right), pilots are running and as of Q3 2012 patient counseling is changing for good in cooperation with major hospitals in the Netherlands. Stay tuned for new updates.
Please click here to visit a preview of our Medical Experience platform: Medical Experience preview
CELEBRATING PREGNANCY – Supporting the new concepts presentation of Philips HC
Animation video – clear insight in processes, beyond camera possibilities
Philips Health Care presented its new concepts of human body visualizations to the world. In the following movie fragment their view on visualizing different stages of pregnancy in the future is presented. We helped Philips with the visual effects and – quite essential – the fetus production and its animations.
Just in case you think you’re looking at a real fetus… The fetus is virtual; a 3D model created on the computer, which is not generated by a scan, echo or whatsoever.
Two animation fragments (in dutch) of the Philips concepts introduction.
CHILDREN SHOULD BE CHILDREN - Insulin pen instruction for children with diabetes type I
Animation video – overcome barriers and reach different groups
In collaboration with Erasmus MC we developed an instructional animation video tool for correct insulin pen usage. The instruction is guided by an animation character Woofy, since diabetes type I is commonly diagnosed on a young age and it’s hard to catch the attention of children. Children are able to follow the instruction step-by-step and ask a couple of questions afterwards.
Next to the fact that it overcomes the attention boundaries with children, the animation videos are spoken and subtitled in different languages to reach different groups. The animations are developed in a low-detail, schematic look tokeep costs low and make it easy understandable for children.
Two animation fragments (in dutch) of the insulin pen instruction.
THE ABOVE PRESENTED CASE – Philips Practix Convenio introductionVirtual Photography – cheaper than conventional photography in many cases, and often an introduction to the quality & endless possibilities of our 3D visualization solutions
As described above, Philips used our photorealistic 3D renders for the introduction of the Practix Convenio update instead of photographs of a prototype. During this – kind of a pilot – project we astonished them with the quality and photorealism of our high resolution stills. And since they got familiar with the posibilites they wanted to take the project to the next level: a simple but effective demonstration of the Practix Convenio that shows its manoeuvrability in less than a minute.
Please take a look at the first animation video to find out if we succeeded. Afterwards, take a look at the second video to see a demo of the following step we took: an interactive Practix Convenio experience!
To play with the Practix Convenio yourself, just click: Practix Convenio experience
(and be sure to install the shockwave plugin if needed)